Hi ,
I have an extremely unique episode of The Writing Coach podcast to share with you this week.
The episodes features Los Angeles based tech entrepreneur, inventor, and music producer, Will Henshall.
Will was the founding member and main writer in the UK pop soul band Londonbeat. Their massive early 90s hit “I’ve Been Thinking About You” reached #1 in the Billboard chart, was the top selling single in all major territories, and won him BMI/PRS songwriter of the year.
In the mid-90s, he founded San Francisco based audio tech company Rocket Network. The “DigiDelivery” media transfer system, now part of ProTools 12 Cloud collaboration, is a standard tool used every day in pro audio production for TV, movies, and music. He sold the company to Avid in 2003.
His most recent start up is www.focusatwill.com, a science driven instrumental music streaming service (2 million users) that helps people at work and study reduce distractions and be more productive.
During our discussion, Will describes:
- What it was like to write a #1 Billboard Hit and how he dealt with the pressure to follow it up with even more hits
- The role the limbic system plays in creativity
- How music and writing are “real time” art forms
- The science of music, focus, concentration, and productivity
- Why achieving a flow state is essential to creative success, especially for writers
- The different brain types and what music they each need to thrive
- And much more!
You can listen to the episode, watch the video, or read the transcript of our discussion
right here.
Your pal in writing,
Kevin T. Johns, writing coach